Cosmopolitan Magazine launches Cosmo Karma Project, a social media initiative sponsored by Estee Lauder benefiting Breast Cancer Research Foundation. This project uses social networking sites, such as Twitter and Facebook to truly spread the word about breast cancer awareness.
The Cosmo Karma Project has a Facebook application where users may share postings on random acts of kindness related to breast cancer awareness. For instance, if a Facebook user accompanies a friend to a mammogram appointment then you may talk about it using the Cosmo Karma Project Facebook application. Also, if you wish to donate to Breast Cancer Research Foundation, then you are able to do so with the application too.
On Twitter, Cosmopolitan Magazine initiates a Cosmo Karma Project Twitter feed. The feed encourages members to post stories about random acts of kindness experienced throughout the day. Furthermore, updates regarding the Cosmo Karma Project efforts are shared as well.
The Cosmo Karma Project is an all encompassing social media effort about to make a significant impact in raising breast cancer awareness and funds. It is using the correct tools and reaching millions of people at the touch of a keyboard while benefiting the Breast Cancer Research Foundation, and I applaud Cosmopolitan Magazine for creating such an incredible project.

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